Challenge your existing business model and identify areas of improvement
| Module 1 | Funding and Investment |
| Unit 1 | Define your Customer Segments |
| Unit 2 | Define your Value Proposition |
| Unit 3 | Channel Strategies |
| Unit 4 | Customer Relationship Types |
| Unit 5 | Key Revenue Streams |
| Unit 6 | Key Resource Types |
| Unit 7 | Key Activities your Business Engages in |
| Unit 8 | Key Partnerships |
| Unit 9 | Important Cost Structures |